(Prelims Questions) Pinnacle Open Business Quiz 2019 - ISB Hyderabad

QM - Major Chandrakant Nair

Cut-off - 12.5 points (There is a point each for every part of the question)

Venue - ISB campus, Gachibowli (Hyderabad)

Event name - Pinnacle (part of ISB's Advaita 2019)

Date - 2nd November 2019

Time - 11 AM to 6.30 PM

It was a 24-question prelim round. Major's flight got delayed to Hyderabad and so the prelims was conducted by a student of ISB. A total of  11 teams were selected for finals (5 from online prelims held earlier). Let's begin with the questions! 

Also, you can find the answers link at the end of these set of questions.

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2. What is said to have been inspired from the closing scene of House of Cards (Season 2)?

3. Ontario-based Tunnelbear is known for its VPN app of the same name. It was acquired by McAfee in 2018. In November 2017, they launched a password management app to help users remember their passwords easily. What was the name of this app?

4. This brand launched a new logo on June 6, 2019 on its 35th anniversary. The new logo has been designed to convey a fresh, contemporary and dynamic look for the brand. Which brand (logo below)?

5. What was adopted by a brand in 1912 as a tribute to this lady?

6. This brand has launched a campaign called "Another Level" in 2019 in its biggest push to target Gen-Z consumers. Its commercial features no logos but just references to the brand to appeal to the Gen-Z aversion to overt advertising. Shown here are a few images here from the campaign video. Which brand?

7. BMW X6 coupe is the first and only car in the world to use this product. The car appears 2-dimensional due to the nature of the product. The product was invented by SurreyNanosystems. What is so unique about this car? 

8. The first product to have featured this was in 1998. Its founder said that it didn't just mean internet, it also stood for " individual, inform, instruct, inspire". What is being talked about?

9. This was created by agency ReThink inspired by the profusion of self-help videos on YouTube tutoring consumers on the fine art of " the smack, the roll, the shake" and the last resort "butter knife". Following is an image of the same. What was created earlier this year?

10. This is the world's leading mobile payment app ahead of Google Pay, Apple Pay, Samsung Pay etc. What are we talking about? [Pardon me as I forgot the rest of the question]

11. In September 2019, Nestle tweaked its iconic packaging for one of its brands and replaced plastic with paper. In which Asian country was the rejig done? What use was of the paper packaging was put forth by Nestle for which they communicated elaborate instructions and tutorials? [Part points apply]

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15.

21. To commemorate which iconic personality's 400th anniversary did Roja Parfums launch this special edition scent? It was a tribute to which work of this man? [part points apply]

23. This building was designed by Frank Gehry to house TBWA Chiat Day in Los Angeles between 1991 and 2001. What is the name of this building? What is TBWA Chiat Day's most well-known creation? [part points apply]

24. "To the greatness of small" is a campaign (snapshot below) launched by this company in its long-standing partnership with the International Olympic Committee as the official cloud computing provider for the games from 2017 to 2028. In their third and final video of the campaign, the ad is about an act of kindness from champion Australian rower Bobby Pearce in the 1928 Olympics. What act of kindness was this? Which company is being talked about in the above lines? [part points apply]

Click to see the answers to these questions